Revenue moves it supplies
What ProOps Consulting says, as we recorded it
Each one is the company's own view or report, labeled as such, with its source linked.
SawOct 15, 2026Tie: In View client
Google Ad Manager stops paying publishers for programmatic guaranteed impressions above goal on ended DV360 deals from 2026-11-02, according to ProOps Consulting.
Chris Quinn, ProOps Consulting · on Package Inventory into Premium Direct Deals
Caveat: ProOps quotes Google's Ad Manager release note; the Google note itself was not opened. Buyers are not charged for those impressions either. Google is an In View client. ProOps Consulting is an In View client.
MethodOct 15, 2026Tie: In View client
If a DV360 programmatic guaranteed deal tracks above goal in its last week, agree a new goal with the buyer. Do this before the deal ends.
Chris Quinn, ProOps Consulting · on Package Inventory into Premium Direct Deals
Caveat: From a month-end checklist for the Google Ad Manager change of 2026-11-02. ProOps also says to add the Total overdelivered impressions metric to the month-end report. ProOps Consulting is an In View client.