Each one is the company's own view or report, labeled as such, with its source linked.
EventOct 22, 2026Tie: In View client
On 2026-10-03, Prebid.js 11.39.0 added a backup domain for The Trade Desk adapter, Assertive Yield reported. Version 10.29.2 got the same fix on 2026-10-06.
Vaibhav Pandey, Assertive Yield · on What does the Apple identity block change for publisher revenue?
Caveat: Assertive Yield says the fix does not show recovery on every affected device or integration.
RecommendationOct 22, 2026Tie: In View client
Assertive Yield recommends that publishers ask their partners which domains and services they share with other partners.
Vaibhav Pandey, Assertive Yield · on What does the Apple identity block change for publisher revenue?
RecommendationOct 22, 2026Tie: In View client
Assertive Yield recommends comparing bid participation, render failures, fill rate and revenue per session on Apple OS 27 Safari traffic against other traffic.
Vaibhav Pandey, Assertive Yield · on What does the Apple identity block change for publisher revenue?
RecommendationOct 22, 2026Tie: In View client
Assertive Yield recommends testing any Safari fix on a small share of traffic against a baseline before rolling it out.
Vaibhav Pandey, Assertive Yield · on What does the Apple identity block change for publisher revenue?
RecommendationOct 22, 2026Tie: In View client
Assertive Yield recommends confirming that server-side setups do not still depend on browser requests that Safari blocks.
Vaibhav Pandey, Assertive Yield · on What does the Apple identity block change for publisher revenue?